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Clinics & healthcare

Websites for clinics that fill the diary while you're with a patient

Most people find a clinic at nine in the evening, in discomfort, on a phone. Your site has one job at that moment: tell them you treat their problem, what it costs, and when they can come in.

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Private practiceFixed priceYou own the domain
yourclinic.co.uk
Neck or back pain?
Tell us what's going onWhat's the problemHow long forWhen can you come in
Send

The problem

You're with a patient. Someone is searching for you right now.

The people looking for you aren't at a desk. They're on the sofa, in discomfort, deciding between you and two other clinics — and whichever one answers their questions first usually gets the appointment.

What happens now
  • They find you at 9pm and the site says "call us to book"
  • Nothing on the site says whether you treat what they've got
  • No prices, so they assume it's expensive and ring somewhere else
  • Every enquiry arrives as "can I book in?" and takes three calls to sort
What happens instead
  • They see your next three available slots and take one
  • Conditions listed plainly, so they recognise themselves in it
  • Fees published, including what a first appointment involves
  • You know the problem, how long it's been going on, and when they can come — before you reply

How it plays out

A Sunday evening

Nobody plans to look for a physio. They wake up on Sunday unable to turn their head, and by evening they're searching.

A patient with neck painSunday evening
Do you treat neck pain? I woke up and can't turn my head properly.
Sunday, 9:14pm — practice closed since Friday
Yes — neck and upper back is one of the things we see most. Can I ask three quick questions so we know how soon to fit you in?
Since Saturday morning. Not had it before. I can do any morning this week.
Thanks. We've got Tuesday 8:40am or Wednesday 9:20am — first appointment is 45 minutes, £58. Shall I hold one?
Tuesday please.
Held in the diary · confirmation and intake form sent · added to Monday's list
Booked. There's a short form in your email — filling it in beforehand means we spend the appointment on you rather than paperwork.

What your enquiry form captures

Every field earns its place

Seven questions, and a reason for each. Ask the right ones and the appointment is booked correctly the first time — no calling back to find out how long it's been going on.

What's the problem
Tells you whether it's yours to treat, and which clinician it should go to
How long for
Acute or chronic changes how soon they need seeing, and how long the first appointment runs
Seen anyone about it
A GP referral, a scan or previous treatment changes the first session entirely
New or returning
Returning patients skip the intake form and book a shorter slot
When you can come in
Stops the three-message exchange that every 'can I book in?' turns into
Self-funding or insured
Insurers need pre-authorisation — better to know before the appointment than at reception
Preferred clinician
People return to who they saw last time, and say so if asked

The pages

What a clinic site actually needs

Seven pages, and a reason for each. Nothing added to pad it out, nothing that exists only because other clinic sites have one.

01Home
One job: what you treat, where you are, and the next available appointment
02Conditions treated
The page people arrive on from search. Written the way they'd describe it, not the way a clinician would
03Fees
Published. The clinics that hide prices lose the enquiry to the one that doesn't
04Your team
Registration numbers, qualifications and a real photo. People choose a person, not a practice
05First appointment
What happens, how long, what to wear, what to bring. Removes the reason to delay booking
06Book online
Real availability, not a form that says someone will call back
07Find us
Parking, the nearest stop, and which door. More enquiries than you'd think are about parking

Connects to

What clinics usually wire in

Acuity SchedulingSetmoreCal.comGoogle CalendarStripeGoCardlessTwilioGoogle Business ProfileReviews.ioGOV.UK Notify

Pricing

Published, so you don't have to ask

Studio

A strong, well-built site without bespoke design work.

£1,295one-off

then £69 per month

  • Up to 8 pages
  • Enquiry form designed around your business
  • Google Business Profile setup
  • One revision round
Enquire →

Signature

Where the website is a working part of how the job comes in.

£2,500one-off

then £89 per month

  • Up to 12 pages, including area pages
  • The integrations above, wired and tested
  • Automated acknowledgement on every enquiry
  • Migration with search positions kept

Three standard integrations are included. See what counts as one.

Enquire →

Questions

What clinics ask us

How much does a clinic website cost?

£1,295 or £2,500 depending on size, plus £69 or £89 a month covering hosting, your domain, backups and enquiry delivery. Most clinics take Signature, because connecting the site to the booking system is the point.

We get most patients from GP referrals and word of mouth. Do we need this?

Referrals bring people who already trust you. A website catches the ones deciding between three clinics at nine at night — a different group entirely, and one you're currently not in front of. It also gives referrers something to point at.

Can it connect to our booking system?

If you use Acuity, SimplyBook, Setmore or Cal.com, yes — that's a standard integration. Practice management systems vary; tell us which one at Discovery and we'll say plainly whether it connects or whether the site hands off to it.

Can patients pay a deposit online?

Yes. A fixed-amount card payment for a booking deposit is standard. Full billing against treatment plans is a separate piece of work and quoted separately.

Is it safe to collect symptoms through a form?

We keep it to what you need in order to book correctly — the problem, how long, whether they've been seen. Anything clinical belongs in your own records, not a website form. Enquiries are encrypted, stored in the UK, and deleted on a schedule you set.

Will it show up on Google Maps?

We set up and verify your Google Business Profile and mark up your services, address and opening hours so search engines read them correctly. Where you rank after that depends on your reviews and your competition — we build the site, we don't sell rankings.

How long does it take?

Agreed at Discovery once we've seen the scope. The usual delay is waiting on your conditions list and team photos — we give you a 14-day window for content so the project keeps moving.

Do we own it?

Yes. The domain is registered in your name and transfers free on request within five working days. The site goes with you if you leave.

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Five questions and we'll send the pages, what the enquiry form should capture, and a fixed price. No obligation and no call unless you want one.

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